Kenneth Ray

Kenneth Ray is the Chief Operating Officer and Co-Founder of Aged Care Decisions and Care Decisions, with a strong focus on building technology-enabled platforms that help families navigate complex care decisions.

As an executive leader in the Australian aged care and health services sector, Kenneth plays a key role in shaping the company’s growth strategy, product innovation and digital transformation. His work focuses on improving how consumers discover, compare and connect with care providers through clearer information, better digital experiences and smarter use of data, automation and emerging technologies such as AI.

Kenneth is passionate about improving the customer experience within aged care, ensuring families can access clear, transparent information and make informed decisions at critical life moments. He brings a commercial mindset to a highly empathetic industry, balancing scalable growth with meaningful outcomes for consumers and providers.

With a forward-looking approach to search, digital platforms and marketplace models, Kenneth is helping drive innovation in how aged care services are discovered, understood and accessed across Australia.